Privacy Policy

Last Updated: 08-03-2025

Welcome to Pure Pet Soul (“we,” “us,” or “our”). We are committed to protecting your privacy and complying with applicable data protection laws, including the California Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR). This Privacy Policy explains how we collect, use, and safeguard your information when you visit our pet-related blog at https://purepetsoul.com “Pure Pet Soul”.

1. Information We Collect

We collect the following types of information:

A. Directly Provided Information 

            1. Contact details (e.g., name, email) when you subscribe to newsletters or contact us

            2. Comments or reviews posted on the Site.

B. Automatically Collected Information

    • Usage Data: IP address, browser type, device information, and pages visited.

    • Cookies: We use cookies to enhance user experience, analyze traffic, and manage affiliate links. Third parties (e.g., Amazon Associates) may also use cookies for tracking referrals.

C. Third-Party Information

    • Amazon Associates Program: We earn affiliate commissions through qualifying purchases. Amazon may collect data via cookies when you click affiliate links.

2. How We Use Your Information

    • Operate and improve the Site.

    • Send newsletters (with consent).

    • Analyze trends via tools like Google Analytics.

    • Process affiliate commissions through Amazon.

3. Sharing Information

    • Service Providers: Third parties (e.g., hosting providers, email services) assist in Site operations.

    • Amazon Associates: Clicking affiliate links shares referral data with Amazon.

    • Legal Compliance: Disclose information if required by law.

4. Cookies

    • Types: Session, persistent, and third-party cookies (e.g., Amazon, analytics).

    • Manage Preferences: Adjust browser settings or use our cookie consent banner (GDPR compliant).

5. Your Rights

CCPA Compliance (California Residents)

Under the CCPA, you have the right to:

    • Know what personal data is collected and how it’s used.

    • Delete personal data (exceptions apply).

    • Opt-out of the “sale” of data (e.g., affiliate cookies).

    • Non-Discrimination for exercising rights.

To Exercise CCPA Rights:

    1. Send an email to info.purepetsoul@gmail.com with the subject line “Do Not Sell My Personal Information.”

    1. Include your full name, email address, and any additional information necessary to verify your identity.

GDPR Compliance (EU/EEA Residents)

Under the GDPR, you may:

    • Access, Correct, or Erase your data.

    • Restrict Processing or request Data Portability.

    • Object to processing based on legitimate interests.

    • Withdraw Consent (e.g., unsubscribe from newsletters).

To Exercise GDPR Rights:

    • We rely on consent (for newsletters) and legitimate interests (for affiliate marketing).

    • Data transfers outside the EU use safeguards like Standard Contractual Clauses.

6. Data Security

We implement SSL encryption, access controls, and regular security audits to protect your data.

7. Data Retention

We retain data only as long as necessary (e.g., comments are kept indefinitely unless deleted; newsletter data until unsubscribed).

8. International Data Transfers

Data may be transferred to and processed in the U.S. For GDPR, transfers are secured via adequacy mechanisms.

9. Children’s Privacy

We do not knowingly collect data from minors under 16 (or 13 under CCPA). Contact us at info.purepetsoul@gmail.com to remove unintended collections.

10. Updates to This Policy

Changes will be posted here with an updated effective date.

11. Contact Us

For questions, CCPA/GDPR requests, or cookie preferences:

Third-Party Policies:

    • Review Amazon’s Privacy Policy here.

Thank you for trusting Pure Pet Soul with your information!